Strong B.A.N.D.S. was created to energize and inspire communities Army-wide about healthy lifestyles that support resiliency. This promotion provides garrisons with a way to showcase their sports/fitness programs during National Sports and Fitness Month. The wrist bands symbolize each community’s commitment to a healthier lifestyle. Participants can participate in the facebook promotion online for a chance to win daily prizes. The online aspect of the promotion aides in showcasing garrison events, enhances the Strong B.A.N.D.S. messages to customers, and increases exposure of the All Army Sports facebook page.