Coroflot

Resume

OBJECTIVE
Work with a dynamic, growing company that values superior design, computer and creative talent, as well as sophisticated taste.

SKILLS
Over 12 years of Experience in Art Direction - Photo shoot Direction – Photographer – Illustrator/Painter - Project Management - Bilingual - Spanish / English.
Communicate effectively with vendors and service bureaus to ensure accurate understanding and implementation of project specifications. Proven ability to execute marketing goals in a deadline-driven environment, Solid understanding of the prepress process - preparing digital files, reviewing proofs, printing and coordinating final production stages.

TECHNICAL
Print design - Prepress Print Production – Digital Photography - Web Design - Mac Versed

EXPERIENCE
2005 – 2007 - Carnival Center for Performing Arts (Arsht Center for the Performing Arts)
Creative Services Manager and Head Designer
• Started the Art department from Zero when The Center started operation before Grand Opening.
• Art Directing and Designing of all marketing collateral, consumer and advertising, direct mail pieces, paper and web
ads, signage, stationary, style guide, etc., first for Miami Performing Arts Center then for Carnival Center for the
Performing Arts after the name was changed as well as all Resident Companies and performing artists.
• Supervised and directed junior designers and numerous design internships.

2001 - 2006 - TressAllure - Miami, FL
Senior Graphic Designer
• Concept, art direction and total execution from casting to file preparation, of award winning hair collection catalogs, packaging, and ad campaign with impeccable finishing and attention to detail.
• Photo-shoot production and art direction, including, but not limited to: Conceptualizing a story
booking photographers, models, stylists and make up artists. Securing studio time, styling shots from previously
discussed and planned storyboard and or mock up, wardrobe selection and makeup approvals.
• Fashion layouts and editorial pages with a keen eye for modern publication design.
• Re-design of a 24-year-old monthly direct mail catalog, placing in the top 65 of “200 Best” direct mail catalog list,
for the first time ever in 2004.
• Designed new line of packaging for Revlon and corporate-branded products.