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Designer at Clarus Agency

Alfredo Paterno

Austin, TX
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  • About

    A highly accomplished Designer that comes with 10+ years creating and executing digital design concepts for Fortune 500 High-Tech industry clients.

    Helped transform NetApp’s videos from Technomercials to a storytelling approach that could be consumed by technical and business audiences alike

    Introduced a “scenario-based” approach to communicating technical capabilities for HP

    Pitched an alternative method of presenting and introducing Texas Instrument products via video

    Instrumental in Applied Material’s Product Launch of their SunFab line unveiled in Milan, Italy

  • Education
    • Associates of Animation Art and Design
      Art Institute of Houston
      1999 - 2002
  • Experience
    • Designer
      Clarus Agency
      Sep 2007 - Nov 2013 (6 years 2 months)
      • Lead design, animation, illustration, storyboard and animatic efforts for motion-graphic storytelling pieces for NetApp

      • Lead icon creation, design, animation, layout and editing efforts for HP Executive presentations

      • Lead editor of content, iconography and illustration for Infographics

      • Managed ALL web-editing, PowerPoint, animation, graphics, illustration content for NetApp University

      • Helped manage and edit Advanced Micro Devices (AMD) Developer site (http://www.developer.amd.com)

      • Trained my replacement on all NetApp University SLA tickets

      • Partnered with Art Director to create iconography, graphics and animation for a highly visible Executive Presentation for 100 Cisco Executives.

      • Integral part of design layout efforts for key interactive story/demo showcased at CES and Mobile World Congress called Mobile Shopper driven via iPad.

      • Led design and editing efforts of 2nd key interactive story/demo showcased at CES and Mobile World Congress driven via iPad.

      • Worked closely with Creative Director, Art Director, Project Manager and Account Management to ensure high quality digital projects were delivered on time and within budget.

      • Take direction from Creative Director and Art Director to align with client objectives (Brand Guidelines).

      • Responsible for multiple deliverables on a monthly basis.

      • Started as contact 3D Artist and Animator.
    • Designer
      Somnio Solutions
      Jul 2005 - Jul 2007 (2 years)
      • Built 3D models (Servers, Laptops) for HP customer video presentations

      • Graphic design, layout and motion graphics for Texas Instruments customer video presentations

      • 3D modeling, lighting, animation for product visualization of 3M products

      • Motion graphics and modeling of semiconductor chips for FreeScale

      • Motion graphics, 3D modeling of IBM products for Executive presentations
  • Skills
    • 3D Modeling
    • Illustration
    • Interaction Design
  • Elsewhere on the Web
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  • On Coroflot
    @ziph42, member since 2008
    • Following 15
    • Followers 7
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