Olukai Womens Casual Footwear Family


Olukai women's casual footwear - A family of women's casual footwear created as a debut into the close-toed footwear market.

Exploration of Women's casual styles for Hawaiian-surf-inspired brand: clog, wedge, town shoe, shorty boot, tall boot

Modern lines fused with classic silhouettes.
Inspiration stems from native-Hawaiian surf culture.

Color matrix, color merchandising & tooling investment strategy included.

Aaron Barker
Industrial Designer Portland, OR