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Blue Buffalo — Presentation Design

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Powerpoint designs for marketing events and sales reps.

  • Aug 02, 2020

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CYNTHIA REED

Beacon, NY

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CYNTHIA REED
Starting in 2016, I've been creating Bill Bishop's (founder of Blue Buffalo) presentations for their annual Performance Event. I receive only handwritten notes from Bill as to the content and order of the slides. All other aspects are completely up to me. For 2018, they sent me a cartoon-like buffalo head to go with the event's slogan: BRING IT! This referred to the Buff's ongoing "war" with Purina, Mars and other large conglomerates. The bison head reminded me of a Marvel comics character and being that the theme was "direct confrontation", I designed, sourced, illustrated and animated this graphic-novel style approach. I created a very dynamic and rousing intro video to set the mood. The Buff informed me that I "killed it" that year: "the audience went wild!"
Because of the Buff's involvement in helping to provide service dogs for wounded American vets (as well as their combative approach to competitors), 2017's them was military. The seriousness of their work with veterans, service dogs and pet cancer was front and center. The palette and type reflects that. All slides, as usual, contain on-click animations to accentuate the drama and allow Bill to present as dramatically and effectively as possible.
This presentation was for the marketing reps with the Vet Diet division. The aim of this deck was to present clinical findings as cleanly as possible and make it very easy for the team to edit and update as needed.

Blue Buffalo — Presentation Design

f
  • 30
  • 0

Powerpoint designs for marketing events and sales reps.

  • Aug 02, 2020

Share

  • R
  • 7
  • q
  • n
CYNTHIA REED

Beacon, NY

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More Projects From CYNTHIA REED

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Frog Alley Brewing Co. — Branding
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Beacon Pantry — Illustration
Pete Seeger, The Storm King — Audiobook Packaging

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Skills

  • Creative Direction
  • Compositing
  • Graphic Design
  • Illustrator
  • 2D Animation
  • Photoshop
  • Visual Design
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