A Kitchen and Bath retailer asked for a number of new logo choices, based on different style preferences, customer demographics, and aspects of her business. The large "C" shape calls to mind a stamp of approval. The two "S" shapes create a heart, reflecting the care and attention given to projects, evoking a "homey" feeling. The softened, rounded forms of the logo echo wrought iron details. The font has serifs to signify traditional work values and attention to detail, and the use of lower-case letters balances the formality of the serifs, implying a casual, approachable business. A good logo to attract traditional design projects.