LEAD INDUSTRIAL DESIGNER
Mar 2013 - Feb 2021 (7 years 11 months)
* Entire design process from initial ideation through ID & DFM, to launch and beyond.
* All aspects of project management, including project timeline, cost control & coordination.
Work resulted in many innovative, commercially successful product launches:
* Line of innovative and cost-efficient Tilt Trucks for 'Suncast commercial' the brands best selling product since inception.
* Heavy duty metal hose cart for 'Suncast Retail', launched in 2017 with great sales success.
* High end, feature rich Stainless cooler for 'Sovaro' that replaced well known, longstanding brands at major retailers.
Tel Aviv-Yafo, Israel
Apr 2009 - Apr 2013 (4 years)
All aspects of Industrial Design for KETER- The world's largest manufacturer of plastic home products. Lead designer for 'US LEISURE', a KETER sub-company.
Work concentrated on outdoor furniture included:
* 'Veranda' Line of outdoor furniture. Award winning, wicker lounger, replacing previous products at major retailers.
* 'Pacific' wicker waste bin, launched in 2012, and quickly became the brands best selling product in its segment.
Aug 2004 - Feb 2009 (4 years 6 months)
Exterior styling, Interior Design, Systems & Naval Architecture on custom & production yachts, sized 25' to over 100 M.