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Sass+Bide Flagship Sculpture

2013, Soho, NYC
Courtesy of Sass+Bide and Guild
Role: Lead Installation Design, 3D Modeling, Visualization

A 2000 sf space transformed into the new Sass+Bide flagship store. The main element was a gigantic driftwood-inspired sculpture. The form was creating through many iterations of both physical and digital modeling.

The finalized model was translated through computer-routed ribs which created the underlying forms for the structural armature. Steel chicken wire was built up as a foundation for fiberglass soaked fabric pieces that created exterior skin of the form. The form was then sliced up, disassembled, and installed on site by a team of extremely talented sculptures and fabricators.

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Graham Kelman
Multidisciplinary Architect New York, NY