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Artist, Illustrator, Designer

Jawsh Smyth

Los Angeles, CA
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  • About
  • About

    Art Director + Designer + Artist

    Jawsh is an inventive creator boasting a unique mix of digital and traditional skills in design and art that result in expressive, colorful and refined results across a wide range of mediums and media.

    Whether it's establishing an aesthetic direction for a responsive website, rendering compelling imagery and narrative for marketing, or distilling the essence of a brand into a crystallized identity, Jawsh is a holistic craftsman, dedicated to the propagation of artful process and fun exploration, while infusing a human voice and elegant touch to all projects in an increasingly complex and technological world.

    Specialties:

    • Art Direction & Graphic Design

    • Interactive Design, UX/UI, Online Advertising

    • Identity Design, Branding and Re-Branding

    • Motion Design and Interactive Animation

    • Print and Editorial Design

    • Music Packaging, Key Art and Silkscreen Posters

    • Digital and Handmade Illustrations

    • Signage and Environmental Design

    * Apparel Graphics

    • Photography, Image Curation, Color-Retouching

    • Project Management, Creative Strategy, Brainstorming

  • Education
    • BA Graphic Design
      University of California, Los Angeles
      1995 - 2000
      Design major
    • Bachelor of Arts (B.A.) Design
      Lorenzo de' Medici School of Art & Science
      1998 - 1998
      Florence, Italy; Study Abroad; 1998.
  • Experience
    • Art Director
      Live Nation
      Apr 2012 - Present (14 years 2 months)
      • Art direction and UI/UX design of interactive products, responsive sites and sponsorship promotions for new branding and innovation endeavors.
      • Design and development of graphics for various media applications including video and mobile.
    • Art Director
      Runstrong
      Apr 2010 - Nov 2011 (1 year 7 months)
      • Art Direction, Design and Development of Websites, Online Ads and Branding for Non-Profits, Education, Video Games, Sports, Retail, Fashion and Technology Companies.
      • Conceptualization, development, and design of identities, branding, and campaigns for print ads, brochures, booklets, packaging and other marketing collateral.
      • Project management of online and print projects, including planning and press-checks.
    • Freelance Art Director
      Infinite ZZZ
      Jun 2007 - Apr 2011 (3 years 10 months)
      · Art direction and original design for clients in the arts, entertainment, consumer goods, and non-profits.
      · Development and execution of brand identities, motion, packaging, print collateral and websites.
      · Print and Interactive Project Management

      http://www.zazzle.com/infinite_zzz
    • Art Director
      FIJI Water
      Apr 2006 - May 2007 (1 year 1 month)
      · Art direction and design of marketing collateral, i.e. brochures, sell-sheets, apparel, and POS displays.
      · Art direction and design of events collateral, i.e. invitations, videos, cards, gifts, posters, and signage.
      · Logo refinement of corporate mark, management of brand style guide and packaging production.
      · Development and execution of internal and B2B corporate communications, i.e. newsletters, powerpoint presentations, and product catalogs.
    • Graphic Designer
      United Way of Greater Los Angeles
      Feb 2005 - Apr 2006 (1 year 2 months)
      · Art direction and design of publications such as annual reports and sociology reports.
      · Art direction and design of events collateral, i.e. invitations, posters, media banners, and signage.
      · Design and development of marketing collateral, print ads, newsletters and information materials.
      · Management of freelance designers, illustrators, project schedules, and budgets.
    • Graphic Designer
      House of Blues
      Feb 2002 - Aug 2004 (2 years 6 months)
      · Conceptualization, development, and design of program identities and marketing campaigns.
      · Design and production of print collateral, internet graphics, and motion graphics commercials.
      · Design and development of retail graphics, apparel design, illustrations, and product proposals.
      · Management of freelance designers & brand enforcement
      · Evolution of brand aesthetics and style guides.
    • Graphic Designer
      MediaWebcast
      Sep 2000 - Jan 2001 (4 months)
      · Assisted Art Director with creating original designs for Action Sports content in print, web and video.
      · Designed corporate communications including stationery system and presentations.
  • Awards

    AIGA Award of Excellence in Music Packaging, 2001



    American Graphic Design Award for Invitation Design, 2005

  • Affiliations

    AIGA

  • Skills
    • Art Direction
    • Graphic Design
    • Illustration
  • Elsewhere on the Web
    • n
    • k
  • On Coroflot
    @Jawsh, member since 2008
    • Following 1
    • Followers 2
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