I am currently undertaking a yearlong project exploring ‘UV protection within a adult male demographic’. I have recently completed a 3 month research study exploring the dangers of UV and how males can protect themselves more effectively. Using ethnography, data collection, expert interviews with dermatologists, questionnaires and in depth analysis of desk based journals, my findings have led me in a design direction that offers a range of products which address the issue at hand, but also interact with each other within a greater system and experience. I received a grade of 95% for this extensive research. I am currently in the design process of this year long project aiming to complete my studies with a 1st class degree.