Design . Production . Management

Mary Lenehan Pro

Brookfield, IL

Available Now

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About

Full service graphic design, illustration, product development & consulting for children's products, publishing, gift & related items in need of:

Ideation, R&D, design development/direction, presentation, manufacturing,

packaging & project management.

Specialties include:

Creative/strategic product & character design, graphic arts & illustration.

Consumer products innovation, problem solving & development of meaningful solutions that SELL .

Superior team & ideation skills defined by high-enegry, inclusive & cross functional communications and operations.

See portfolio link for resume.

Contact via email at deedeelenehan@yahoo.com

or by phone or text at (708) 691-8281
Education
- Bachelor of Arts Fine art/graphic Design
  
  Columbia College Chicago
  
  1981 - 1985
Experience
- Sole propriotorship
  
  Mary Lenehan Design & Creative consulting
  
  2007 - Present (15 years)
  
  Highly skilled children's product designer & illustrator specializing in fashion-forward soft goods, collectibles, children's, home and lifestyle categories.
  
  Strategic licensed & proprietary brand development via product and packaging.
  
  In depth knowledge of market & manufacturing systems with understanding of materials, techniques, safety regulations & production issues.
  
  Illustrations published in trade journals, cloth books, news print, on products & packaging.
  
  Informed rendering that minimize barriers in understanding.
  
  Efficient, focused collaboration with colleagues, vendors, clients, specialized & cross-functional teams.
  
  Think-positive motivator; focused on actionable results.
- Sr Design Manager
  
  The Bradford Group
  
  May 2017 - Jul 2020 (3 years 2 months)
  
  Design, Presentation, Art direction & Project management of one of a kind & collectible gift ware.
  
  Direct to consumer Prod Dev model independent of annual cycles. Licensed properties in Entertainment, Lifestyle and Art sectors including Disney (Harry Potter, Princesses, Star Wars, et al), Anheuser Bush & more.
  
  Contributing to all aspects of PD/mfg/marketing via art direction of product design, adv photography & layout.
- Art & Design Director
  
  SoftPlay, Inc
  
  2008 - 2011 (3 years)
  
  Created innovative interactive soft books for infants & toddlers.
  
  Integrating licensed properties and original, proprietary designs in new formats for mass market. Licensors including: Fisher Price, Sesame Workshop and Garanimals
  
  Start to finish concept development and collaborating with all stake holders in process.
  Product development, R&D, art direction, external resources, editorial review, licensing approvals, project management, packaging design, POP & sales support.
- Senior Designer
  
  Learning Curve/RC2
  
  1997 - 2006 (9 years)
  
  Senior design leadership across 13+ brands & licenses focused on high quality, developmental, contemporary products for children.
  Lead Designer on Kid Classics, Lamaze, Felt Kids and Lamaze Books lines
- Senior Designer
  
  Rehkemper I.D., Chicago
  
  1991 - 1996 (5 years)
  
  Successful senior designer in invention & development of toy & game concepts for major manufacturers.
  Key contributor to invention of Giga Pets licensed to Tiger Electronics
- Designer
  
  IDEA
  
  1988 - 1992 (4 years)
  
  Core member of small invention group. Developed patentable new toy & game concepts for major manufacturers. Active involvement in all aspects of presentation, communications and operations.
- Designer
  
  Marvin Glass & Associates
  
  1987 - 1988 (1 year)
  
  Ideation & development of toy & game concepts for major manufacturers. Prototype & concept art for presentation.
Awards

Named in 3 patents in craft product category

Inventor of TumbleWheels concept licensed by Fisher Price

Awards listed in portfolios per brand & item
Affiliations

Women In Toys, People of Play, IDSA, IGA, NAEYC
Industries
Skills
Elsewhere on the Web
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On Coroflot

@MaryLenehan, member since 2011
- Following 13
- Followers 25

Graphic Design - Packaging & Logos

Graphic Design - Packaging & Logos from Mary Lenehan

Graphic Design - Packaging & Logos

Brand development, graphic design & packaging for toy & other industries

Label art for kid's sanitizer gel, 2020

New additions to Brand on amazon - self sustaining.

Hang Tag - Informational tag added to 90% of product on shelf. Redesign of original, increasing visual impact and improving communications with revised text.

Smart Baby 2pk, pkg front - Fisher-Price Luv U Zoo, lion & panda books, baby soft cloth, clip on toy, packaging box, Licensed property,

Garanimals Playmat Packaging - Pvc bag with webbing trim and handle. Velcro closure and card stock insert, wrapping front to back.

I Love You series book - Hugs - proprietary. Box with acetate sleeve protection.
Violator is multipurpose; used across multiple items.

Fisher-Price Precious Planet Interactive Cloth book - Phalate free pvc bag with webbing & velcro closure. Card stock insert wrapping front to back. Early Language Development hang tag

Snuggle Up Frog Prince book packaging - One in a proprietary series, phalate free pvc bag with fabric trim, card stock insert, hang tag, and sticker label.

Corporate ID and Branding for diversified Real Estate and Property Management Group

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Corporate ID (signage) for Real Estate & Property Management Group
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Small business graphic design - Logo, business card and stationary layouts

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Concept development - business card series
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Small business brand update: from existing brand imagery - adapting for expanded use in stationery, signage & advertising.

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Concept development

Graphic Design - Packaging & Logos

Brand development, graphic design & packaging for toy & other industries

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Freelance, Full-time, Moonlighting

design . production . management Brookfield, IL