Precious Moments Football

Result-grabbing direct mail package offering Precious Moments Every Day Is A Touchdown With You porcelain figurine touting your love of your favorite NFL team (this package was for Steelers) … and your favorite fan! So successful, format was applied to various sports (college basketball, MLB and NHL, and pop-culture TV viewing including Elvis concerts, Gone With The Wind, Rudolph the Red-Nosed Reindeer, and others.

Freelance, Full-time, Moonlighting
Michael J. Ray
Copywriting done Creatively! Milwaukee, WI