MARKETING COLLATERAL - ART DIRECTION, GRAPHIC DESIGN, DESIGN MANAGEMENT: A marketing brochure was developed for Associated Distributors showcasing the product line up for Wavelength and Images Sunglasses.
REBRANDING - ART DIRECTION, CONCEPT TESTING, GRAPHIC DESIGN, DESIGN MANAGEMENT: This package redesign was created with the use of Affinnova Research, giving insight to the strength and weaknesses of the previous package. This new package clearly differentiates the type of phone the chargers are used with.
ART DIRECTION, GRAPHIC DESIGN, DESIGN MANAGEMENT: This caddy was created to expand the product line into the Travel Industry, along with the hang tab product identifier. The store can display the product identifier and keep the product behind the counter to avoid theft.
PRODUCT INSERT - GRAPHIC DESIGN / ILLUSTRATION: A product insert detailing how to use the product.
TRADE PRINT AD - GRAPHIC DESIGN: A trade ad was created announcing the new Cell Phone Accessories items that are now available to travel customers.
TRADE PRINT AD - GRAPHIC DESIGN: A new trade ad was created to promote how C-Store customers could earn more profits by switching to Associated Distributors.
REBRANDING - ART DIRECTION, GRAPHIC DESIGN, DESIGN MANAGEMENT: This package redesign was created to help the consumer differentiate the benefits of the sunglasses by price point.
POP DISPLAY - ART DIRECTION, GRAPHIC DESIGN: In and out displays were developed for the Images Sunglasses brand to gain secondary placement in the convenience channel. Lifestyle images were used to communicate the activities the sunglasses were designed for.
MARKETING COLLATERAL - ART DIRECTION, GRAPHIC DESIGN, DESIGN MANAGEMENT: A marketing sales brochure was developed for Images Sunglasses showcasing the wide variety of sunglasses available.
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Growing Associated Distributors

Building the Associated Distributors business doubling sales in 4 years.

Nancy R Shakespeare
Creative Manager Walford, IA