• About
  • Portfolio
  • Stream
"Humanity" fundraising digital campaign and website design (2017)

The concept: "the being humane" club is the most important and exclusive in the world. Only donating and saving human lives you can become part of it. The campaign featured powerful copywriting and visual. Upon donating the website visitors got the opportunity to share a customized message to their social media feed inviting their friends to join them in the Humanity club.

Andrea Carega
Design Lead at Climate investment Funds @ World Bank, previously... Roma, Italy