Yahoo Shine Never Dull - Aimed to rub shoulders with sites such as iVillage, TeamSugar, CafeMom; Shine is Yahoo's dedicated female social networking site.
This concept focused on the multiple roles women play throughout their day-to-day and their lifetime. Execution intended to span multi-mediums - heavy focus on interactive via banners & emails, as well as promotional microsite at launch. Traditional media was concepted outside of budget.
I provided all design, some copy including the tagline; Shine! Never Dull.
Yahoo Shine Never Dull - Aimed to rub shoulders with sites such as iVillage, TeamSugar, CafeMom; Shine is Yahoo's dedicated female social networking site.
This concept focused on the multiple roles women play throughout their day-to-day and their lifetime. Execution intended to span multi-mediums - heavy focus on interactive via banners & emails, as well as promotional microsite at launch. Traditional media was concepted outside of budget.
I provided all design, some copy including the tagline; Shine! Never Dull.
Yahoo Shine Never Dull - Aimed to rub shoulders with sites such as iVillage, TeamSugar, CafeMom; Shine is Yahoo's dedicated female social networking site.
This concept focused on the multiple roles women play throughout their day-to-day and their lifetime. Execution intended to span multi-mediums - heavy focus on interactive via banners & emails, as well as promotional microsite at launch. Traditional media was concepted outside of budget.
I provided all design, some copy including the tagline; Shine! Never Dull.
Yahoo Shine Never Dull - Aimed to rub shoulders with sites such as iVillage, TeamSugar, CafeMom; Shine is Yahoo's dedicated female social networking site.
This concept focused on the multiple roles women play throughout their day-to-day and their lifetime. Execution intended to span multi-mediums - heavy focus on interactive via banners & emails, as well as promotional microsite at launch. Traditional media was concepted outside of budget.
I provided all design, some copy including the tagline; Shine! Never Dull.
Yahoo Shine Never Dull - Aimed to rub shoulders with sites such as iVillage, TeamSugar, CafeMom; Shine is Yahoo's dedicated female social networking site.
This concept focused on the multiple roles women play throughout their day-to-day and their lifetime. Execution intended to span multi-mediums - heavy focus on interactive via banners & emails, as well as promotional microsite at launch. Traditional media was concepted outside of budget.
I provided all design, some copy including the tagline; Shine! Never Dull.
Yahoo Shine Email - Email from Shine editor announcing site launch. Brandon Holly was a former colleague of Jane Pratt, founder of Jane Magazine, as well as contributed content to Shine.
Yahoo Shine Banner Hours in a Day - Storyboard for flash banner that tracks the hats women wear in their day-to-day, minute by minute.
Yahoo Shine Banner Who R U - Storyboard for flash execution. Tells the story of the many roles one woman plays in a day. Invites the user to share her own characteristics, as well as upload a photo that will be featured on the Shine site.
gLike