Digital Marketing Specialist
2017 - Present (5 years)
Report to the Senior Manager of Digital Services, help execute digital marketing campaigns across all markets, working with marketers, designers, writers, and web developers. Use marketing automation system (Hubspot), create eblasts, landing pages, and website calls to action. Help test and report on campaigns, including A/B testing, analytics, and campaign data.
2016 - 2017 (1 year)
Responsible for building landing pages, eblasts, updates to corporate website, maintain brand continuity, maintain compliance with industry standards, proceed with several projects simultaneously, self manage workload and project deadlines.
2011 - 2016 (5 years)
Prepare output for event signage, design multi-color print projects, create files for print and online advertising, update web site templates, maintain brand continuity throughout all collateral, proceed with several projects simultaneously, self manage workload and project deadlines, interact and communicate professionally with internal customers and outside vendors.
2010 - 2011 (1 year)
Provided; custom design work, customer service, knowledge of spot color and process colors, and building business to clientele relationships.