Brittany Matherne (Hege)

-Seamlessly toggle between B2C and B2B clients on the daily
-Caterpillar - Dig deep into their briefs to bust out on-brand campaigns
-Red Door Interactive - Drive content strategy for internal blog posts, podcasts & more
-Porchlight - Strengthen pitch decks, craft video scripts, etc. for home improvement clients
-Alternative Apparel - Told their sustainability story through e-mail, landing pages & more
-Greenlight Financial - Made money less scary to parents and kids (mobile, e-mail, social)
-Matic Insurance - Created A/B copy for growth campaigns, while building their brand voice
-The Atlanta Dream (WNBA) - Crafted a brand guide to define the team's voice

-Concepted and created social content for Holler & Dash biscuit house
-Crafted headlines for Krispy Kreme, Cracker Barrel, and Coca-Cola
-Wrote all web copy for LiveUp – a Medal of Honor program for teens
-Collaborated with art directors, UX designers, and graphic designers

-Crafted digital and print copy for The Home Depot, Schlage, and Kohler
-Created social content for STOK Grills across Facebook, Twitter, and Instagram
-Proofed all outgoing copy and maintained a sharp eye for detail at all times

-Created tone of voice guide to showcase brand's personality
-Wrote unique web copy for company's marketing data app
-Successfully collaborated remotely with web designer and CEO