• About
  • Portfolio
  • Stream
Nesting Ride-On Toy

The goal of this project was to create a low price point foot to floor ride on.
In an effort to reduce costs, a nesting design was used in order to maximise shipping container quantities.
The result is one of the lowest priced items available in the ride-on toy category, retailing for around 12 USD.

Cole Ranze
Project Designer at KidKraft Dallas, TX