Costas Mendonis

> Create the artistic translation of clients' marketing strategies. > Design Corporate identities for new and established businesses. Focus on creating unique pieces through innovative typography, imagery and color that make a lasting impression.

/ WEIDER PUBLICATIONS > Art Director for marketing department of MEN'S FITNESS magazine

Promotions art department of MADEMOISELLE

>, design and execute innovative sales promotion materials, including sales presentations, direct mail pieces, invitations, premiums, media kits, sell sheets, in-book promotion pages, advertorials, e-mail blasts, micro sites, digital ad creative, stationary, and other applications as needed. > Designed and executed custom "barn door" cover advertisements for Unilever and Wal-Mart that resulted in $1,000,000 in incremental business and number one share of market for Shape and Men's Fitness. > Created all promotional and collateral material for The MF "Ultimate Athlete" competition held in Central Park. The event creates huge buzz and draws over 2000 participants expanding in client base. > During my tenure, Shape achieved record sales and made Adweek's "Top 10 Magazines" Hot List three years in a row, as well as AdAge's "A-List".

2000). > Directed and designed advertising sales promotions advertorials special events programs special advertising sections sales presentations signage mailers travel brochures and media kits. Sourcing and negotiating pricing for all printed materials. Coordinated and directed photo shoots. Attended press checks. Noble Desktop, NY