Design is... and design is not...
Design cannot be defined in five words or less.
Design cannot be read on the electromagnetic spectrum.
However, design can be felt.
Design is abstract.
Design is immersing yourself in information, culture, experience, inspiration, emotion.
Design is that moment of clarity. An epiphany, captured and stuffed, to be publicly exploited on a greater scale.
Design is explored in your head, not on your mac.
Design is that moment of creation.