The Content Writer's responsibilities include evaluating analytics to adjust content as needed, able to follow editorial guidelines when creating content. He/She is able to contribute to the development of strategies that will increase audience engagement.
? Develop, write and deliver persuasive copy for the website, email marketing campaigns, sales and videos
? Build and manage an editorial calendar; coordinate with other content crafters to ensure standards
? Measure impact and perform analysis to improve KPIs.
? Include and optimize all content for SEO
? Strategize on how to turn website traffic into leads and buyers, increase website traffic, maximize repurposing of the content
? Review and implement process changes to drive operational excellence
? Other duties as assigned
- A link of your portfolio is a MUST
- Your writing sample
- Willing to do a writing test