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Product Designer (UI/UX - Industrial Design) Johnson Outdoors Marine Electronics

Johnson Outdoors k

Alpharetta, GA

Mar 9
Job Description

As an entry level product designer for Johnson Outdoors, you will conceptualize and implement dynamic 3D product designs as well as rich user interfaces for the marine market. This creative position will ideate the physical product design, as well as design and implement the user interface that is part of the product’s broader ecosystem.

The industrial design responsibilities of the position will entail conceptualizing the product, developing the product in 3D CAD, and coordinating the creation of prototypes and final production parts.

The UI/UX responsibilities of the position will involve the creation of thoughtful user experience models and designing rich user interfaces for embedded, mobile, and web applications. In addition, this position will also be responsible for creating and maintaining the product’s brand language, whether it is the brand’s physical product or the brand’s digital interface.

This unique position will collaborate with other design staff, research and development staff, engineering team members, and marketing/management staff regarding the product’s aesthetics, ergonomics, and usability.

Depending on the skillset of the individual, the responsibilities of this position will be constructed around their industrial design and UI/UX talents. The ideal individual will either have experience in both 3D product design as well as UI/UX design or at minimum have the aptitude to grow into this dynamic role.

Johnson Outdoors highly encourages applications from those who have a strong command of industrial design and/or UI/UX design. The position can be molded based on the talent and energy the individual brings to the design team.


Industrial Design:
• Create dynamic product design concepts
• Create, implement, and maintain 3D brand language for multiple product lines
• Implement 3D design using Creo
• Work closely with mechanical engineers, hardware engineers, and manufacturers to ensure design objective is achieved and maintained
• Coordinate outside and in-house protypes and model making
• Work closely with manufacturing vendors and sourcing managers
• Create dynamic vector illustrations for user guides, product illustrations, packaging graphics, and installation guides

User Experience Design:
• Craft and refine innovative user experience models to meet business requirements and end-user needs. Perform product research, writing design specifications and developing original creative design concepts.
• Conduct user experience research to collect user stories, business requirements and feedback from stakeholders.
• Create and implement user interface designs including process flows, sitemaps, wireframes, mockups, interaction patterns and click-through prototypes to design intuitive and engaging user experiences.
• Perform usability testing and user research including building user interface mockups and prototypes as needed.
• Work closely with software developers for embedded and mobile applications as well as testers to deliver solutions through iterative releases. Ensure designs are being implemented to specifications and with high quality.
• Partner with product and marketing teams to translate user requirements and cases into intuitive cross-channel user interface designs for B2C mobile and web platform.

User Interface Design:
• Design, develop, and implement interfaces based on brand strategy.
• Design UI elements and tools such as navigation menus systems, search boxes, and widgets for digital interfaces.
• Adhere to and create design style standards for graphic interfaces, typography, and iconography
• Work with other UI/UX designers and software developers to ensure the user interface is functional and visually appealing.
• Create detailed design layout for user interfaces. Work closely with company stakeholders such as design management, business development, marketing and product line management to ensure strategic product design is in sync with business objectives.
• Ability to participate in user insight studies to understand our core user group

Education: Bachelor’s degree in industrial design, user interaction design, user experience design, graphic design, or equivalent.
Experience: Typically, 0-4 years of experience in Industrial Design or UI/UX design.

• Product Design conceptualization via sketching or computer rendering
• 3D CAD development (Knowledge of Creo is a plus)
• Display a command of 3D form aesthetic and design language trends
• Knowledge of Interactive wireframe software and applications
• Knowledge of Adobe XD and Adobe Creative Suite
• Ability to creative rich user experiences, GUI assets creation, user interaction flow diagrams, and UI prototypes
• Demonstrated product design experience in mobile or tablet market, iOS and Android experience, and skills in Human Computer Interface (HCI) with a focus on touch screen design
• Ability to establish and preserve product brand language
• Experience acting as champion for the end user while maintaining business objectives
• Ability to effectively function and work effectively with end users, mechanical engineers, software developers, brand managers, design staff, and other Engineering/Design team members

Our total compensation package is competitive with our local Greater Atlanta market. We are proud to provide our employees with an excellent benefits package including medical, dental, vision, prescription drug coverage, life insurance, paid time off, profit sharing, and 401(k) with employer match.

Application Details

Please send your cover letter, resume, and portfolio link to We look forward to hearing from you.

Johnson Outdoors


This position is part of a multi-talented and multi-cultural design and development team responsible for many different products within the Johnson Outdoors product portfolio. This product portfolio is part of a broad range of products in the marine industry with a fine focus on fishing/boating applications for fresh and saltwater markets. This product portfolio includes marine electronics and mobile/web applications for fish finders, trolling motors, GPS navigation systems, radar, shallow water anchors, electric downriggers, digital cartography, as well an many different boating accessories.

To learn more about Johnson Outdoors visit Specifically, to learn more about the various brands visit: