The brief for this project was to design and brand 100ml bottle suitable for air travel. With the 100ml air travel restriction
set by airlines, travellers looking
to carry personal care products in
their hand luggages do seldom
struggle to keep to the limit which also
result into seizures.
After research into a few companies, my chosen brand is Gucci because of it existing high end product design and market position.
Gucci By Gucci Sport Combo bottle has been designed to enable travellers beat airline restrictions with
what it offers.
The design comprises of two compartments,top and lower both 50ml respectively containing perfume and aftershave fragrances. Its design was inspired by existing Gucci Guilty bottle with the gucci logo see through in front of the bottle. Its sleek metalic finish and compact design makes it ideal for the
targeted market of male of all ages. It also fit into the existing GUCCI fragrance range.
