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Wilo - AxumCut PRO

The objective of the assignment was to develop a language of form that would express the product´s technological superiority and outstanding performance. An embossed shield reflects on the products robustness. Together with the dynamic form of the flange, a buoyant appearance is created. Asymmetrical stands convey the superior absorptive power of the device, protect the cutting unit and simultaneously provide maximum clearance for the blades.

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Hannes Langer
Senior Industrial Designer at GENERATIONDESIGN Wuppertal, Germany