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Only Organics

Only Organics - Alyasra Foods Company founded in 1988 in Kuwait has become the leading food distribution company within the GCC; with over 3,000 products ranging from Dairy to Frozen Meats. FITCH was engaged after completing the rebranding of Alyasra Foods, to develop the brand strategy and visual brand language for an Organic Division of Alyasra Foods. Based in Dubai the Organics Division would initially just distribute natural and organic brands, such as Yeo Valley and Green & Blacks throughout the GCC.

James Pass
Creative Managing Director Dubai, United Arab Emirates