Jenna West
2013 OfficeMax Workplace Sales Collateral Folder
This folder is a matte finish with a focus on type as image. All of the type is debossed and hit with a high-gloss spot UV coating to make the piece have texture and emit a upscale feel. The inside pocket of the fold is diecut to enhance the OfficeMax new branding element, the bookmark.
This folder is a matte finish with a focus on type as image. All of the type is debossed and hit with a high-gloss spot UV coating to make the piece have texture and emit a upscale feel. The inside pocket of the fold is diecut to enhance the OfficeMax new branding element, the bookmark.
2013 OfficeMax Workplace Sales Collateral Folder
This shows the left inside pocket of the folder highlighting the deboss and high-gloss spot UV coating used to add texture and enhance the typography.
This shows the left inside pocket of the folder highlighting the deboss and high-gloss spot UV coating used to add texture and enhance the typography.
2013 OfficeMax Workplace Sales Collateral Folder
This is to show the inside right pocket with its diecut corner to reveal the new branding element, the bookmark.
This is to show the inside right pocket with its diecut corner to reveal the new branding element, the bookmark.
2014 GLDD SAFETY WEEK POSTERS | These posters were created to be a safety awareness campaign for the Great Lakes employees to help kick-off the first Safety Week. I was responsible for creating the overall concept as well as establishing a look and feel for the campaign and all its related materials.
2014 GLDD SAFETY WEEK BROCHURE | This brochure was created to be a safety awareness piece for the Great Lakes employees to help kick-off the first Safety Week. I was responsible for creating the logo lockup for Safety Week as well as establishing a look and feel for the event and all its related materials.
2014 DREDGING WORKS Advertising Campaign | These ads were created for dredging industry trade publication magazines. I was responsible for establishing the overall concept and creative.
GLDD Safety Leadership News & Views Quarterly Newsletter | This is one of many safety newsletters I created for Great Lakes. This publication was distributed internally and recapped the quarterly Safety Conference. I was responsible for creating and establishing a look and feel for the newsletter.
2013 OfficeMax Workplace E&I Welcome Brochure Direct Mail
TUL Direct Mail Pen Sampler
This project was produced for OfficeMax's private label brand TUL. It was a direct mail piece that supported the business to business side of the company. This piece was also used a promotional material at trade shows. This piece was enhanced with a spot UV gloss coating on the pen images to help the product stand out from the rest of the piece.
This project was produced for OfficeMax's private label brand TUL. It was a direct mail piece that supported the business to business side of the company. This piece was also used a promotional material at trade shows. This piece was enhanced with a spot UV gloss coating on the pen images to help the product stand out from the rest of the piece.
TUL Direct Mail Gel Pen Sampler
This project was produced for OfficeMax's private label brand TUL. It was a direct mail piece that supported the business to business side of the company. This piece highlighted the gel pen line to help push sales. It was also used as promotional material for trade shows. This piece was enhanced with a spot UV gloss coating on the pen images to help the product stand out from the rest of the piece.
This project was produced for OfficeMax's private label brand TUL. It was a direct mail piece that supported the business to business side of the company. This piece highlighted the gel pen line to help push sales. It was also used as promotional material for trade shows. This piece was enhanced with a spot UV gloss coating on the pen images to help the product stand out from the rest of the piece.
TUL New Pen Launch Sample Card
This project was created to help promote the launch of the newly redesigned pens for OfficeMax's TUL brand. This piece was printed 4-color with and overall silver metallic to mimic the silver sheen of the pens. These cards were used as promotional pieces at trade shows and corporate events.
This project was created to help promote the launch of the newly redesigned pens for OfficeMax's TUL brand. This piece was printed 4-color with and overall silver metallic to mimic the silver sheen of the pens. These cards were used as promotional pieces at trade shows and corporate events.
2012 Tul Marketing Collateral
2012 Back to School Teacher Packet Direct Mail
This project was used to invite teachers to buy supplies at a local OfficeMax by offering a series of coupons. There were different versions created for specific audiences.
This project was used to invite teachers to buy supplies at a local OfficeMax by offering a series of coupons. There were different versions created for specific audiences.
2010 Back to School Print Collateral
This was a collection of direct mail and flyers created for the back to school campaign for OfficeMax.
This was a collection of direct mail and flyers created for the back to school campaign for OfficeMax.
Ctrlcenter Print Collateral
This is a collection of print materials created for OfficeMax's computer support service – Ctrlcenter. Includes: 12-page brochure for services, bi-fold brochure to cross-sell MaxAssurance services, a direct mail coupon insert, and the Ctrlcenter associate business card.
This is a collection of print materials created for OfficeMax's computer support service – Ctrlcenter. Includes: 12-page brochure for services, bi-fold brochure to cross-sell MaxAssurance services, a direct mail coupon insert, and the Ctrlcenter associate business card.
2010 OfficeMax's Jonas Brothers Winning the Dream Sweepstakes Print Collateral
These are a collection of print materials created for a sweepstakes that OfficeMax's customers had a chance to win tickets to see the Jonas Brothers concert and meet the band. Includes: Promotional ad for concert collector's book, "Create you own card for Jonas" Card with tour date graphics on back, temporary tattoos, locker calendar, and card for concert photo retrieval.
These are a collection of print materials created for a sweepstakes that OfficeMax's customers had a chance to win tickets to see the Jonas Brothers concert and meet the band. Includes: Promotional ad for concert collector's book, "Create you own card for Jonas" Card with tour date graphics on back, temporary tattoos, locker calendar, and card for concert photo retrieval.
2012 OfficeMax Facilities Sell Sheets
This collateral is used for rep information/handouts for OfficeMax Workplace, the Business to Business portion of OfficeMax. I was responsible for creating a new sell sheet template and photography direction for the updated facility product assortment and services. I was responsible for set design and art direction of all photos including inset product shots.
This collateral is used for rep information/handouts for OfficeMax Workplace, the Business to Business portion of OfficeMax. I was responsible for creating a new sell sheet template and photography direction for the updated facility product assortment and services. I was responsible for set design and art direction of all photos including inset product shots.
2013 Officemax Workplace Supplier Sync Brochure/Folder
I was responsible for creating all graphics and the cover. Inside content layout was handled by a layout artist.
I was responsible for creating all graphics and the cover. Inside content layout was handled by a layout artist.
