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Social Media Campaign: Native American Heritage Month

CAWS North Dakota used these Facebook cover images during November, Native American Heritage Month. I researched famous quotes and found ones that matched the message we were promoting - we wanted to honor the purpose of the month to honor the countless contributions of Native Americans to history, modern culture and the world. In our strategy we made sure to post links to information and resources highlighting rates of increased violence against Native American women, but didn't make it the main focus.

Jennifer Weisgerber
Director of Marketing & Communications/Value-Added Creative Northampton, MA