Creative Head/ Marketing Manager
Oct 2013 - Present (7 years 11 months)
K12 techno services is a Education company running a chain of Schools across India. I am working
as a Marketing Manger with K12 handling their chain of Orchids International School spread across
in Mumbai, Bangalore and Hyderabad. I handle their Exhibitions, Marketing Collateral's and Design
work. Apart from these, I also plan campaigns across Newspapers, Internet and Events and help
them appropriate their positioning in the market.
Design Consultant / Marketing Consultant
Jun 2012 - Sep 2013 (1 year 3 months)
I joined Amore Gourmet Gelato in Mumbai as the Marketing Head. I have been involved in Rebranding Amore using Print, Web and Promotional activities.
My work includes designing Marketing Collateral, Retail Graphics, Internal as well as External Communication.
On the whole, it is the Communication strategy that made a huge difference to the Balance sheets at Amore.
Creative / Business Development
Nov 2011 - Jun 2012 (7 months)
Merry Men gave me the opportunity to grow myself as a Manager. I was involved in bringing new Business onto the table. All my earlier experience of Advertising, Internet culminated in pitching to Clients for new Business.
Jiva Spa - Taj, Milk Mantra, Amore Gelato - Clients won during my tenure.
Jul 2010 - Nov 2011 (1 year 4 months)
Having worked in an Internet firm for 4 years, I wanted to explore myself with. Sculptures and Free
Design. During this period, I was working with an Interior Design firm called Dr. Art+ Design based
out of Mumbai.
I worked on some sculptures for an Architect called Mr. Kamal Malik and an art Bank for ING Vysya.
Dec 2006 - Jul 2010 (3 years 7 months)
Internet started fascinating me more than advertising which offered one way communication. Minglebox came as a blessing in disguise when I got promoted to a Senior Visualiser at Ogilvy. Here was a start-up which started off as a social networking website and later on diverted to become one of India's successful Education portal. At Minglebox I was involved from the beginning stages of product development, execution and measurement of the success. Right from collecting user feedback on product features, User Interface design, ideating on new product strategies to
conducting offline events at colleges for students.
Ogilvy & Mather
Jan 2004 - Jun 2006 (2 years 5 months)
Joined Ogivly Mumbai as a Junior Visualiser. The job offered me a great scope to learn the basics of Design and Advertising. More than anything, it offered me to learn Communication strategy. Worked on brands like Tata Safari, SBI, Close-up. Was primarily involved in creating Collateral and also Photo shoots. Advertising was by then already a relic. That was 2006!