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Saving Time

Objective
To increase the quality and reduce the time and cost of producing covers from scratch for every proposal—freeing more time to develop better content.

Solution
An in-depth analysis of workflow as well as resource and technical requirements was conducted first. The results yielded a proposal “packaging” system that provided a predictable and high level of graphic quality that was time saving and cost-conscious.

A combination of preprinted materials, easy-to-use templates and guidelines were implemented and reduced production time to half an hour per cover from 40 hours—freeing more than 1,800 personnel hours per year.

Kirk Alan Johns
Creative Director Washington, DC