Karen Rinaldi

• Working for clients on a project-to-project basis. Responsibilities included Project Management, Concepting and Production for projects such as Branding, Identity, Packaging, Recruiting Materials, Brochures, Powerpoint Presentations, creating Die lines, E-blasts, Video Graphics, Web Production and Marketing Material.

• Clients: The Forward Group, Salon Envy, Animal Sense, Collective Action for Safe Spaces, Covermax, Claire's, Out-U-Go, Arc Worldwide, The Packaging House, Cardinal Packaging, Kellogg School of Business, Simplicity and Babytrax.

• Focused on real estate and healthcare clients

• Designed print/web collateral from concept to production, including interactive websites, banner ads, landing pages, and microsites.

• Rebranded Visionista logo, business cards, letterhead, and marketing materials

• Managed company website and designed microsite for an Agency Award: www.visionista.tv

• Web production of TIAA-CREF’s asset management site: http://tcasset.org/

• Storyboarded videos for major client conferences, in addition to designing displays and collateral material

• Managed photo library of over 7,000 photos

• Hired and managed all outsourced designers, photographers, developers, and social media

• Focused on branding and packaging for major international/national brands, Storck and OnCor Foods

• Managed design and delivery of Annual Sales Kit for Storck

• Rebranded Graphidea’s identity, including letterhead, business cards, mailing labels, envelopes. and website

• Responsible for obtaining estimates, concepting, design implementation, and production

• Performed multiple roles of increasing responsibility from designer to project manager for client, Sunoco

• Developed cohesive multi-price point packaging for WR Vanderschoot’s 2006 holiday product line