Kelli Simpson

Marketing Strategy | Food and Beverage Industry - Marketing Goal: Only 20% of Las Vegas market aware of product. A multi-level marketing approach identifying six buyers/markets was used to create awareness, generate new business and encourage repeat business. TAG LINE: Where foodies order subs replaces quality is our only gimmick. "Foodies" is modern, implies gourmet and attaches the product to an upscale customer,the specific target market; marketing director, art director and graphic designer

Marketing Strategy | Real Estate Industry - Identified Buyers: Trophy wives, golf destination. This strategy educated the targeted buyer, simplifying complex buying issues. Appealing to their emotional triggers generated web traffic and sales leads; marketing director, art director and graphic designer

Marketing Strategy | Real Estate Industry - Identified Buyers: Baby boomer generation, golf, lake, beach destination. This strategy educated the targeted buyer, simplifying complex buying issues. Appealing to their emotional triggers generated web traffic and sales leads; marketing director, art director and graphic designer

Marketing Strategy | Real Estate Industry - Identified Buyers: Family, golf, lake, winter sports destination. This strategy educated the targeted buyer, simplifying complex buying issues. Appealing to their emotional triggers generated web traffic and sales leads; marketing director, art director and graphic designer

Marketing Strategy | Real Estate Industry - Identified Buyers: Family, seniors, alpha male, golf, beach, water sports destination. This strategy PICTORIALLY educated the targeted destination buyer. Appealing to their emotional triggers generated web traffic and sales leads; marketing director, art director and graphic designer

Marketing Strategy | Real Estate Industry - Identified Buyers: Family, seniors, alpha male, alpha female, mountain, winter sports destination. This strategy PICTORIALLY educated the targeted destination buyer. Appealing to their emotional triggers generated web traffic and sales leads; marketing director, art director and graphic designer

Marketing Strategy | Real Estate Industry - Identified Buyers: Family, seniors, alpha male, alpha female, south west, luxury spa destination. This strategy PICTORIALLY educated the targeted destination buyer. Appealing to their emotional triggers generated web traffic and sales leads; marketing director, art director and graphic designer

Marketing Strategy | Real Estate Industry - Identified Buyers: Family, seniors, alpha male, alpha female, mountain, golf, summer sports destination. This strategy PICTORIALLY educated the targeted desitnation buyer. Appealing to their emotional triggers generated web traffic and sales leads; marketing director, art director and graphic designer