SoftMed " Seeking a Clearer Vision" Mailer - 2004. This invitation to an executive-level networking event was meant to catch the attention of very busy health care CEOs. We wanted to send a gift that they would keep on their desks for a long time. Since the event was taking place at a seaside resort in Florida, we used a nautical theme, complete with a brass and leather telescope and treasure map invitation. The result was record-high attendance and the close of a multimillion dollar sale.
3M Champagne Invite - 2007. After the 3M acquired SoftMed Systems, we wanted to invite our clients to a reception celebrating the "marriage" of these two great companies. The invitation was nestled in a co-branded toasting flute and mailed in a branded tube.
MMI Eye for Design Mailer - 2003. Agency promotion mailer. Small quantities sent per month to encourage meetings with prospects and a specific stage in the sales cycle. A colorful, custom-designed die-cut box with fun messages on 4 flaps as you open it. It opens to reveal a toy eyeball sitting on a pyramid.
Animal Planet Growing Up Series Promotion - 2004. Direct mail promotion selling sponsorships and advertising space for a new television series.
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3D Direct Mail