Senior Industrial Designer
Aug 2009 - Present (12 years 3 months)
In charging of works of Advanced Design lab in Lenovo.
Li-Ning (China) Sports Goods Co. Ltd
Sep 2006 - Aug 2009 (2 years 11 months)
Oct 2006 – Aug 2009 Li-Ning Sporting Goods Co. Ltd
Chief designer for urban sport category design works in Li-Ning.
My jobs was According to product manager’s design requirement which including price and cost for each season’s product define product identities, product function, product aspects. Making image and trend boards finally generated design package and pass it to developer. Directing designers are also part of my job. In Li-Ning my goal was made the real innovated footwear and finished the market planning’s selling anticipation and finally I achieved it.
Lead designer – being In charge of basketball branch category freestyle’s design works.
2004 - 2006 (2 years)
Aug 2004 - Sept 2006 Innovation design center, Lenovo Group
Designer – portable IT products design include MP3 player, mobile phone and flash memory