Comfort Click is designed to be a compact digital camera that anybody and everybody can use.
Many existing digital compact cameras feature small buttons that can be tricky to press and with numerous controls, while also being an overwhelming experience to new and un-experienced users due to the complicated appearance.
Comfort Click features a large easy to press trigger with all other controls contained in a touchscreen display; only displaying controls relevant to the task at hand.
A handle can be folded out to make the camera easier to hold, giving the user the choice of how they want to hold the camera (with the curves in the body of the camera also acting as ridges to grip onto); while the design also includes a viewfinder to make the transition between film photography and digital photography more intuitive.