Working with marketing, I grew our Facebook fan base from roughly 10,000 to nearly 50,000 fans from June 2011 - March 2012. I responded timely to questions, wrote a style quiz, posted links, info, quotes, polls, stories, blog links, and customer photos and creations. It was exciting and fun.
A timely exploration (aquamarine is March's birthstone) of the planet-sized aquamarine rings spotted on celebrities.
http://blog.gemvara.com/2012/02/21/starring%e2%80%a6-aquamarine/trackback/
http://blog.gemvara.com/2012/02/20/the-first-ladies-of-jewels/
In honor of Alfred Hitchcock's birthday, I delved into his filmography and explored some mighty fine jewels displayed prominently in his stories.
http://blog.gemvara.com/2011/08/12/cinematic-jewels-happy-birthday-hitch/
Friendly in tone and accessible, this post was aimed at helping guys find suitably sparkly anniversary gifts.
http://blog.gemvara.com/2011/10/05/ww-a-guy%E2%80%99s-guide-to-brilliant-anniversary-gifts/
The star's blue hair and triple-drop earrings had us swooning.
http://blog.gemvara.com/2012/02/16/get-the-look-katy-perry-at-the-2012-grammys/
For the Boston Science Fiction Film Festival, I orchestrated a social media fan art contest on Facebook; this was the winning design. The winner received passes, goods with his design, and supreme bragging rights.
For the Boston Science Fiction Film Festival, I commissioned this Gort Award statuette from a local artist for our festival winners. I was able to procure a piece on Wired.com about the award and festival.
gLike
Social
I edited a large volume of Nourishing Lab instagram posts via Honor Code Creative. I also wrote almost all of Gemvara's Facebook posts, including quizzes, daily deals copy, and responded to customer queries and concerns in a very timely manner. I wrote Gemvara's Pinterest tagline, and managed the blog for a time and mentored a junior writer. We were nominated for a BostInno award for best blog.
