Michele Galgana

A trio of spec ads for a unique, American brand I adore; Converse.

Part two of Converse spec; Thunder Cats.

Part three of Converse spec; The Walking Dead.

2012 Lexus LFA spec work, part one. The 2012 Lexus LFA is an uber-expensive concept car. When I saw it online, songs associated with driving began playing in my mind, and a concept was born. For this image, I imagined the driver coasting along a stretch of road to the famous Beatles tune, "You Can Drive My Car". I can imagine this being in a magazine, on a billboard, in a commercial, or part of an entire campaign.

2012 Lexus LFA spec work, part two. This copy takes lyrics from Billy Ocean's 1988 number one single, "Get Outta My Dreams, Get into My Car". Cheesy? Probably. Fun? Yes. Memorable? Definitely.

2012 Lexus LFA spec work, part three. For this copy, I was inspired by Golden Earring's awesome, old-school ode to love and driving, "Radar Love".

Altoids is a fun, cheeky brand. Using that voice, I came up with a headline that would make (hopefully) a lot of people chuckle.

Kleenex is one of the top two gold standards for tissues (the other being Puffs). The headline is a play on words, as the image is a giant Kleenex moving truck. I can envision an entire campaign based on "moving" moments in the other sense of the word, such as weddings, graduations, anniversaries, promotions... "Kleenex: for when life moves you."

A fun little headline tying into the design of the Kleenex boxes, so colorful and flavorful.