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Radio Flyer 'Take Flight'

A national ad campaign for Radio Flyer's new 'Shockwave' suspension scooter for boys and 'Groove Glider' MP3 scooter for girls. The project included concepting, storyboarding, art direction and project management and coordination with the production company Artistic Image. Filming took place over 2 days in Atlanta, GA.

http://www.youtube.com/watch?v=Lrwl2yJygYk

http://www.youtube.com/watch?v=A0_kI2veMJQ

Michael Palermo
Art Director / Designer Atlanta, GA