The Laughing Cow_ Cheese
Before I created the campign, I asked what is insight of The Laughing Cow?
Target Audience and Big Idea
The Creative Brief
Print Ad
Bus Stop Ad
Billboard Ad
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The Laughing Cow_ Copywriting and Campaign
“Soft cheese, strong bones.”
"Active Children" who are 3-12 years old.
They have adventures that make them love to try every kind of activity.