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Creative Direction and Branding
Mark McGlon
Atlanta, GA
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About
I actually keep a sketchbook. I love art and the process behind it. I sometimes find myself redesigning the cereal box as I eat breakfast. My work background has been a varied and loving affair. I am a hands-on kind of creative director/designer/manager with extensive leadership in consumer electronics, retail merchandising, UX, PR, pre-press, production and marketing. I've created award-winning campaigns, store designs, POP, signage, collateral, consumer packaging, products and advertising.
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Education
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BFA Fine Arts / Graphic DesignAuburn University2002 - 2004
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Experience
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Packaging Director / Creative DirectorNashville, TNDec 2005 - Jun 2015 (9 years 6 months)10-years of industry-leading design, marketing and packaging leadership with a worldwide consumer electronic manufacturer. Growth and expansion of brand portfolio exclusively under in-house creative team. ROI driven results witnessed in brand building and awareness through YOY sales growth. Executed effective strategic and aggressive marketing plans, retail packaging and advertising to increase profit and brand loyalty. Delivered effective merchandising solutions to domestic and international retailers such as Apple, Verizon, Target, Best Buy and Walmart.
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Graphic design/MarketingLevel One DesignAtlanta, GA2004 - 2005 (1 year)Ideation and implementation of corporate identity, package design, layout and illustrations for clients in a marketing/design studio.
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Awards
Addys, Back Pats, firm and loose hand shakes
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Skills
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Elsewhere on the Web
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On Coroflot@nslasha, member since 2004
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Followers 5
