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Yin and Yang - Newspaper Ad - Concept, art direction and design:
Orven Enoveso

Copy:
Guile Canencia
AmbigramAd iComm Sportsfest - The headline reads: Work Hard. But when turned around, it reads Play hard. The next slide in this folder shows this same ad turned 180 degrees.
AmbigramAd iComm Sportsfest - The headline now reads: Play Hard.

Turned right side up it reads Work Hard. The previous slide in this folder shows this same ad turned right side up.
Outsource vs. Insource - Newspaper Ad - Concept, art direction, design and copy:
Orven Enoveso
Quick vs. Slow - Newspaper Ad - Concept, art direction, design and copy:
Orven Enoveso

Additional design:
Tomas Estrada
Quantity vs. Quality - Newspaper Ad - Concept, art direction, design and copy:
Orven Enoveso

Additional design:
Tomas Estrada
Opportunity vs. Obscurity - Newspaper Ad - Concept, art direction, design:
Orven Enoveso

Copy:
Guile Canencia

Additional design:
Tomas Estrada
iComm International Ads
Orven Enoveso
Marketing Operations Manager at Lexmark Cebu, Philippines