A very conventional and basic packaging. I based these concepts considering their actual products names - both the longest and the shortest name. So we're able to tell how elements and space restraints play out. This product category got its own coloring and wording codes, like this fairly high use of white space. Working with only two colors might be a real restriction, so in order to communicate which product is this, I'm heavilly relying on shapes, icons and big text.
This is my favourite one. Clean, straight to the point. Great legibility for both text and images. And quite in tune with this market segment packaging standards.
Shapes, colors, icons and big numbers. Few elements to communicate different products. This client manufactures 8 different families of products, each one with about 20 different variations within.
An experience with colors - and a visually interesting brand element, besides the manufacturer's. Highly recognizable and with visual impact.
Some experiences with the same shape now with the Brazilian national colors: yellow and green. Since they are a family owned company and developed their technology in the country, they're very pround of this heritage.
And at last, a mashup of previous package elements with more Brazil pride signs.