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PUMA AutoDisc
Smart shoes that tighten themselves have been a dream of science fiction for decades. This all changed in 2015 with the launch of PUMA's AutoDisc.
Built as part of the 25th anniversary of the world's first dial-based closure shoe, the PUMA DISC, the AutoDisc was as revolutionary as its predecessor. With the press of a button the shoes closed themselves, the press of another button would open them. There were 3 tightness levels, with micro adjustments also possible.
Limited pairs were given to a lucky few athletes and key influencers. This project laid the groundwork for the more futuristic PUMA Fi system.
