Z-Prime Plus ad - One concept the marketing department decided for the Z-PRIME Plus ad was to focus on the letter "Z" in Z-PRIME. I thought the letter "Z" could take on a superhero quality. Therefore, I made the "Z" symbol be a part of the clinician's uniform underneath the jacket. This ad was published in several dental magazines. This concept has carried over into a 4-page brochure as well.
ACE ALL-BOND TE & ACE ALL-BOND SE ad - This ad is published in the September 2011 issue of Dental Products Report. This ad promotes both products listed in the title.
DUO-LINK SE KIT ad (concepts) - DUO-LINK SE Kit is a combination of 4 dental products in a kit. Since 4 products are used, one idea was to promote this kit in a Vegas style concept. One concept was an old school Vegas slot machine. The other concept was a more contemporary play off of the Wheel of Fortune slot machine.
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