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Assistant Manager
American Eagle Outfitters
Rock Hill, SC
Apr 2013 - Present (11 years 5 months)
- Lead and develop store sales team
- Oversee daily store operations
- Merchandising Manager:
- Manage visual displays and marketing placement
- Decide strategic product merchandising changes to maximize sales
- Oversee stockroom and product flow to floor
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Freelance Marketing Consultant
Self-Employed
2012 - Present (12 years)
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Social Media Coordinator
Fort Mill, SC
Apr 2012 - Apr 2013 (1 year)
- Developed and managed social media sites
- Created merchandise displays
- Dressed and styled bustforms
- Provided customer service
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Volunteer
Charleston Fashion Week
Mar 2012 - Mar 2012
Worked backstage assisting event coordinators, designers, and hair and makeup team:
- Managed backstage area
- Served as liaison between designers and event coordinators
- Assisted designers with preparing garments, dressing and styling models, and execution of fashion shows
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Shift Lead
aerie by American Eagle
Oct 2008 - Jan 2012 (3 years 3 months)
- Merchandising Manager: oversaw all product merchandising and visual marketing, including displays and windows
- Customer service/relationship building
- Sales team management
- New associate training
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Marketing Intern
Culture and Heritage Museums
May 2011 - Dec 2011 (7 months)
Coordinated marketing for Hightower Hall at Historic Brattonsville, one of CHM's premier event rental facilities.
Projects include:
- Developing a complete marketing plan for the venue
- Creating promotional materials (brochures, ads, etc.)
- Setting up, maintaining, and evaluating social media pages
- Assisting with events at Hightower Hall
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Intern
SugarFin Public Relations & Marketing Solutions
Jun 2010 - Aug 2010 (2 months)
- Composed a social media marketing plan for InterMed, a medical equipment provider (B2B company)
- Created and published promotional materials for Tyler's Hope, a charity organization
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Volunteer
Charlotte NC Fashion Week 2009
Sep 2009 - Sep 2009
-VIP area setup and management
-Show preparation and various backstage duties
-Patron information collection
-Other miscellaneous tasks