• + Follow
  • Amanda Kence

    Print Graphic Designer

    Lakewood, OH

Motivated and action-oriented graphic designer with 11+ years of experience in fast-paced, corporate environments. Leverage extensive design knowledge and experience to build marketing concepts that connect with potential customers and drive product appeal. Able to collaborate with colleagues and members of the C-Suite to ensure branding is a reflection of company vision and values. Continuously learning to keep up-to-date on the latest industry trends, social engagement, and market drivers with a sharp creative eye. Contribute innovative and strategic web marketing concepts using extensive software marketing knowledge and skills which increase sales, revenue and brand awareness.

Work Samples

  • Print Work

  • Website Identity Work

Work History

  • Digital Marketing Specialist

    • Manage queues of images needing to be generated to defined specifications
    • Manage timing expectation on completing images based on internal/external requests
    • Using appropriate software applications (i.e. Adobe Illustrator, Adobe Photoshop, FLEX) to ensure data quality is maintained and controlled
    • Assist in organizing digital content with ingestion into internal asset management systems
    • Design graphics for GE Lighting Store internal email campaign

  • Graphic Designer

    • TMW Systems
    • Cleveland, OH
    • Sep 2013 - Feb 2017 (3 years 5 months)

    • Worked directly under Marketing Director and assisted in design of new corporate website and image content
    • Redesigned print collateral for software products
    • Updated all graphics for the company website, including carousel banner headers and their links
    • Creates HTML email templates for use of email blasts
    • Designed the annual corporate PowerPoint template for the company and sees to the distribution and use of the template
    • Redesigned the corporate letterhead and business cards for the company
    • Designed trade show banners for different lines of business
    • Managed all company social media presence and designs graphics for posts
    • Created new product catalog for TMW’s largest, most complex software product
    • Designed corporate animated holiday card as well as printed holiday cards
    • Created engaging videos for use in recruiting and to attract customers to company user conference
    • Designed all annual user conference signage and program guides
    • Created mockups for future software ideas for use in presentations
    • Directed creative in photoshoots for print ads, candid employee shots and user conference photos
    • Created the first corporate brand guide
    • Maintained brand standards throughout the company by updating the corporate email signature, letterhead, outdoor signage and beyond

  • Graphic Designer - Freelance

    • Joseph S. Veselka Photography
    • 2012 - 2014 (2 years)

    • Designed the corporate identity for the company and taught owners how to apply the logo to their camera images for copyright protection
    • Worked on photo re-touching and overall artistic look and feel of photographs giving them a high-end fashion look

  • Creative Specialist

    • Worked independently as sole Graphic Designer in charge of all print media
    • Responsible for creating projects and documents in a fast-paced environment
    • Designed all tradeshow collateral, including 8’ banner displays, brochures and PowerPoint presentations
    • Shot and retouched all executive photos for the company website and also passport photos
    • Developed logos, and posters for new brand campaigns
    • Published the Corporate Identity Guide to ensure proper usage of the Middough brand
    • Responsible for graphics, edits and content for the company website, and managing the CMS
    • Created all advertisements for magazines and newspapers
    • Responsible for all social media content posts for Middough, covering all 11 locations

  • Graphic Designer

    • Responsible for all print media distributed by the company
    • Worked independently on all projects with sole responsibility
    • Designed brochures, business cards and training tools used by company
    • Created conference and incentive themes, including the design of materials such as pins, nametags and banners
    • Worked closely and on a regular basis with printers to achieve desired products

  • Graphic Designer - Freelance

    • Window Universe
    • Lakewood, OH
    • Jan 2010 - Dec 2010 (11 months)

    • Worked with owners to design both ads, scratch-off postcards and tradeshow display banners in order to help promote the business
    • Followed the company’s brand guidelines closely when creating the aforementioned projects

  • Graphic Designer - Freelance

    • American Cancer Society - Relay for Life
    • Lakewood, OH
    • Mar 2013 - May 2010 (2 years 9 months)

    • In coordination with the American Cancer Society, designed the event program for the Lakewood Relay for Life
    • Fulfilled project goal to create an appealing, as well as informational, program guide for the event
    • Coordinated the donation of free printing of the booklet by a Cleveland print company

Education

  • Cuyahoga Community College

    • Associates Graphic Design
    • 2003 - 2005
  • Cuyahoga Community College

    • Certificate Graphic Design
    • 2003 - 2005

    Achieved a strong foundation in design principles

  • Kent State University

    • Bachelor’s Degree of Arts and Sciences General Studies
    • 1998 - 2003

Specialties

Awards

Chief Operating Officer "Going the Extra Mile" Award - 2015 TMW Spotlight Award for Collaboration - 2016

Share