Denise Velazquez

Worked independently with art and copy to create and execute concepts for print, direct sales pieces which were creative and consistent with brand strategy
Collaborated with the account team to address medical/regulatory/legal issues and concerns

Coordinated with cross-functional teams to develop labeling to meet engineering, marketing and regulatory requirements within the Abbott quality system
Build content for package inserts and kit/vial labels into templates using design software
Prepare print ready artwork files and originate change orders for labeling approvals, including redline creation and management

Served as graphic lead for creative design and development for the execution of continuing medical educational activities and promotional medical communication programs for pharmaceutical, medical device, and biotechnology companies
Management authority design budgets for more than 33 projects with combined revenue and pass-through expenses of nearly $3 million dollars
Created brand strategy solutions to ensure marketing strategies and corporate brand identify adhered with clients goals and objectives
Developed corporate identify and brand guidelines for Fortune 500 pharmaceutical companies
Oversaw art direction, design, and production of digital medical case studies, video newsletters, virtual patient initiatives, clinical publication reviews, e-mail blasts, leave behind messaging tools, and media advertisement formatted into multiple languages for international clients
Spearheaded website development and advertising campaign for specialty pharmaceutical company focused on oncology and oncology supportive care products - 1st ever campaign done by the agency
Directed vendors to assure deliverables were in compliance with production and project deadlines

Responsible for designing and launching company web site
Entrusted with budgeting projects, sending out for negatives, ordering paper and collecting payments
Orchestrated execution of press checks including sign-off authority for final project design

Worked directly with clients establishing rapport and building lasting business relationships
Responsible for meeting with clients, faxing, e-mailing proofs, and executing of designs from conception to implementation
Designed and edited brochures, flyers, posters, websites advertising campaigns
Participated in student mentoring program - Big Picture High School, Back of the Yards serving as a Learning through Internship mentor for students interested in pursuing graphic design as a profession

WCRX 88.1 FM, Promotional Poster
Beacon Street Gallery & Theater, Youth Forum Poster and Mailer
St. Maurice Parish, Jubilee Celebration Flag