Crafters were in need of an all-in-one solution to allow them to perform a variety of tasks with just one tool. Requirements to include were a paper trimmer, free form cutting area, and alignment jig. From there, we added an LED light box with tempered glass cutting surface to make the Craft Station one of the most versatile tools in the crafting industry. The Craft Station was modeled in Solidworks.
Aesthetic and function based problem solving - The Martha team likes to let the craft standout rather than the tool used to make the craft. As a designer, I had to work within the brand standards to keep this new line of products on brand.
Prototyping - Rolling Ruler arm mechanism Many rounds of prototypes were made to execute the rolling ruler arm on the craft station. The images here are working prototypes of the roller mechanism.