Insightful and observant product designer. Experience in lifestyle, outdoor and action sport industries. Works closely with external suppliers and internal product and sales teams, ensuring product and projects are “on-market”, on-time and on-price point.

Work Samples

  • 2015 Fissile Pack 27L

  • 2015 Bakoda Lookbook

  • 2015 Bakoda Tuning Kit

Work History

  • Product Designer, Creative Director, Product Manager

    Responsbile for trend and colour forecasting, product design, material research and testing, prototyping, labels , graphics and packaging. Work closely with sales, retailers, sales reps, overseas factories, finance and purchasing to delilver fresh, relevant and properly priced product with strong margins and sell through at retail.

    In charge of relaunch of Bakoda brand. Massive project included: Brand identity update, design of new packaging system, tradeshow booth, retail displays, catalogues, web and printed materials.

  • Designer

    • LINK
    • Vancouver, BC
    • May 2011 - Mar 2014 (2 years 10 months)

    LINK is an award winning design for an inflatable life vest for in-water sports such as surfing and swimming. A preliminary patent has been filed for the design.

    PATENT APPROVED
    Personal Floatation Device, #13/401,425, United States Patent & Trademake Office

  • Hardgoods Design Intern

    Designed bags and accessories, working with internal buyers, technical developers and overseas factories. Designed a bag for kayak paddles which is currently being manufactured and will be in stores this spring!

  • Account Supervisor (Brand & Digital Strategy Specialist)

Education

  • Emily Carr Institute of Art & Design

    • Bachelor of Industrial Design Industrial and Interaction Design
    • 2007 - 2011

    ACE Ergonomics Award, 2010 Winner of Canada's national undergraduate ergonomics competition at the Annual Association for Canadian Ergonomics conference in Kelowna for the project: Watersport Gloves: A User Trial Winner of Emily Carr IDSA Junior Merit Award, 2010 Presented to professional industrial designers in Seattle and selected as top 3rd year Industrial Design student from Emily Carr. Lululemon Lab, 2010 Design and construction of Olympic storefront windows for Lululemon’s new concept store on Cambie. BEST (Better Environmentally Sound Transportation) 2010 Designed modular fencing system for BEST’s Bike Valet service. Sustainability of production, ergonomic usability and cost management are design drivers. Scholarships: Mary Catherine Gordon Memorial & Chistopher Foundation, 2009 Selected for Emily Carr Exchange Program, 2009 ICAS Computer Arts Award, 2008 ECUAD Foundation Show, Miles to Go (painting), 2008 Nomadic Convergence Show, Tubes (sculpture ), 2008

Specialties

Awards

Awarded US Patent for Floatation Device, 2014 Core 77 Design Award, Soft Goods / Apparel, 2011 Emily Carr Senior Merit Awards, Finalist, 2011 Association of Canadian Ergonomists ACE Award, 2010 Emily Carr IDSA Junior Merit Award, Winner, 2010 ICAS Computer Arts Award, 2008 One Show, Lotus & LIAA Awards, 2005-07 Digital Agency of the Year (Tribal DDB...
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