Jeff Fisher • Engineer of Creative Identity • Jeff Fisher LogoMotives

Jeff Fisher, author of "Identity Crisis!: 50 redesigns that transformed stale identities into successful brands," is the Engineer of Creative Identity for Jeff Fisher LogoMotives. Fisher also writes for CreativeLatitude.com, HOW Magazine and other resources; judges design industry competitions; and speaks about the design profession to high school classes, college students, and at design industry events. His first book, "The Savvy Designer's Guide to Success," was released in 2004.

Specialties

• Print
• Art Direction
• Design Management

Website

http://www.jfisherlogomotives.com