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Senior Designer at McCann Enterprise
London, United Kingdom
London, United Kingdom
I'm a London based graphic designer with a particular focus on font design and illustration. Those two come together in hand lettering, which is one of my specialties. You might have come across my work when buying a can of Relentless Energy – I've designed their new typeface. I've also designed graphics for one of the YUBZ artist series handsets. If you're going to MediaCity in Manchester, have a look at the typographic walls in the new Booth's flagship store which I've designed (AD:Debrah Smith, Smith & Village) Please feel free to contact me.
Illustration for TNT
Bjoern began his career at Lowe Hamburg. After graduating with distinction in Germany he came to London to work for Fortune Street, AddisonGroup and Mother London. Clients have included The National Theatre, Coca-Cola, TNT and ASICS.
Since joining McCann Enterprise in 2011, Bjoern has worked for clients including Toshiba, McKinsey Solutions, Tata Communications, ArcelorMittal, and JLL.
Apart from a keen eye for graphic design he has specialist skills as a font designer and illustrator. Recently he has given a talk on typography at the Institute of Practitioners in Advertising.
Typeface for the Relentless rebrand together with Erasmus, illustrations for Anthropologie and Knockknock (Los Angeles), artist edition of a YUBZ handset (Chicago), wall graphics for office interiors in London, Manchester and Amsterdam.
Some explorations for the play "One man, two guvnors"
Designed a custom font
During this assignment I've designed and illustrated for the TNT annual report and a strategy book which explains the demerger and the future of the the new separate companies. Additionally I've created a hand drawn font for this project.
Please visit http://group.tnt.com/annualreports/annualreport10/
Designed wall graphics for their office
Worked on the new font for Relentless Energy Drink
I've worked on a book for ASICS that was sent as an invite to dealers who meet certain requirements. It showed them what the advantages of the different levels of memberships are.
Commission to make illustrations for a 7-metre wall and other areas in the Design Centre of the Compass Group
My task was to finalise the new logo which required my typedesign skills. Furthermore I had to design a European logo equivalent for an existing Arabic sports channel logo.
The task was to design an intranet web site for this investment bank. The previously used intranet interface was Microsoft Sharepoint. The new intranet site consists of five colour coded sections with an editable info section. For this I've designed several icons.
The main goal achieved was to give easier and faster access to the relevant sections of the existing intranet.
Part of the Compass Group, Eurest Services is the leading provider of food and support services in the UK. –The task was to develop a folder design for tender documents to come. The folder, the dividers and the box in which the folder would be delivered would be pre-manufactured to enable a very quick response. I did designs for the box, the folder and the dividers as well as some sample spreads.
Furthermore I was involved in the choice of materials and production.
Branding and brand development. Guidelines, logo design, custom font design, illustration for a magazine, corporate publications, illustration for interiors, exhibition design and signage.
I attended courses with Prof. Christof Gassner and Profs. Ott+Stein
Papers equivalent to intermediate exam